How to Use SnapChat as Part of Your Marketing Strategy

Heyo Hub What do you mean you haven’t heard of SnapChat? The app that deletes your images or video, never to be seen again, after a specified time? Still no clue? Let me fill you in. SnapChat is a relatively new app that is taking the world by storm. As of January 1st 2013, over 50 million ‘snaps’, images or video, had been sent per day. So why is it so popular?   SnapChat allows the user to take a picture, or record a short video, and send it to friends. Once the image/video has been opened and viewed, the message is gone … Continue reading How to Use SnapChat as Part of Your Marketing Strategy

Generating Leads

Twitter Generates 86% of Leads for B2Bs on Social Media If you own a small business, you know it’s not always easy to figure out where you should or should not be spending your time on social media. This is especially true for B2Bs, whose target audience on sites like Facebook, Twitter, and LinkedIn is much different than B2Cs or nonprofit organizations. The challenge for B2Bs is figuring out how to build an engaged audience when clients and prospects are trying to do the same with their own fans and followers. It’s not always an easy task. But a new … Continue reading Generating Leads

External link to Tips from “The Facebook Guide to Small Business Marketing”

Tips from “The Facebook Guide to Small Business Marketing”

Tips from “The Facebook Guide to Small Business Marketing”   Small business owners are constantly looking for new customers and engaging with the ones they already have to foster loyalty. In a recently published book, “The Facebook Guide to Small … Continue reading Tips from “The Facebook Guide to Small Business Marketing”

5 Social Media Tips for Small Business

5 Social Media Tips for Small Business A major challenge for small businesses is figuring out how to properly market their brand without enlisting in the help of others.  This is where social media comes into play.  In fact, 70 percent of adult social networkers say they shop online, and 53 percent follow a brand. If you are ready to further your marketing efforts, first outline a list of clear goals for the short and long term.  You have countless options dependant on the amount of time and effort you have to devote to promoting your business.  The bottom line is, it … Continue reading 5 Social Media Tips for Small Business

Increase Retail Store Traffic

3 Ways Your Retail Store Can Get 3x Foot Traffic Using Facebook By David George You’ve studied the books. You know consumers go through your store from left of the entrance, around the back, then down the right side. You’ve got your best selling products on end caps. You even have the shiny objects placed neatly at checkout in hopes for an additional $1-$5 emotional purchase. The problem is, none of this works if no one walks in your store in the first place. Naturally, you decide to spruce up your website to get more traffic. “Expecting people to come to your website is expecting them … Continue reading Increase Retail Store Traffic